EEAT for AI Search Law Firms: How to Get AI Citations
EEAT – another SEO acronym to decode. Another technology shift to adapt to. If you’re an attorney trying to keep up with EEAT for AI search while also, you know, practicing law, take a breath. Here’s the thing: EEAT isn’t some arbitrary hoop to jump through. It’s Google’s way of identifying what you already have, real […]
Legal Content Strategy Tips: Creating Compelling Content that Maintains Professional Standards
The challenge of creating legal content sits at a critical intersection: engaging potential clients while upholding the highest professional
What is Google’s Position on AI Content?
Google Doesn’t Care How Content is Produced Let’s consider these other statements in the guidance: Our focus on the quality of content, rather than
Google Announces Changes to Search: What Legal Content Marketers Need to Know
On March 5th, Google announced changes to its policies and systems in an effort to fight attempts to game their results with low-quality content.
California Bar Issues Guidance for Lawyers Using AI
Generative AI, such as Open AI’s ChatGPT and Google’s Gemini (previously called “Bard”), are capable of performing tasks that were once thought
Google Considering Policy on E-E-A-T for AI Content
Roger Monti of Search Engine Journal recently reported that Google is forming a policy on how AI-generated content will interact with E-E-A-T, their
ChatGPT for Law Firm Content: Best Practices
ChatGPT and other generative AI models are set to revolutionize many industries, including law.
Should AI-Generated Content Be Watermarked?
Since November of 2022, the world has been captivated by ChatGPT , the artificial intelligence chatbot created by OpenAI.
What Lawyers and Marketing Teams Should Know about Google’s Upcoming Helpful Content Update
While the company isn’t overtly saying that the change is in response to a potential flood of mediocre content created by generative AI , it isn’t
Can You Use ChatGPT to Write Legal Blogs?
Can You Use ChatGPT to Write Legal Blogs.